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WHAT SEPARATES MOTIVATIONAL LEADERS FROM MERE MANAGERS

Are you a leader, or just a manager? What’s the difference, you ask? If you don’t know, you’re probably in the wrong job. A leader energizes and motivates a sales force to achieve seemingly impossible goals. A manager makes sure the sales process works. A leader has a powerful sense of mission and purpose. A manager makes sure all reports are in on time. Leaders innovate. Managers...well, they manage. Lest you think this is a bunch of New Age business-seminar babble, know this: in the twenty-first century, understanding the difference between leading and managing is understanding the difference between winning and losing in cutthroat markets.


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